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X-ORIGINAL-URL:https://www.dama-belux.org/
X-WR-CALNAME:DAMA BeLux
X-WR-CALDESC:Advancing the Data and information management community
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BEGIN:VEVENT
CLASS:PUBLIC
DTSTART;TZID=Europe/Paris:20180704T170000
DTEND;TZID=Europe/Paris:20180704T210000
DTSTAMP:20180616T195700
UID:MEC-ca7e09eacf1ae34bc819d495c5adfed9@dama-belux.org
CREATED:20180616
LAST-MODIFIED:20240128
PRIORITY:5
TRANSP:OPAQUE
SUMMARY:Master Data Management: a data management discipline boosted by Graph and AI technology
DESCRIPTION:On Wednesday July 4th DAMA BeLux has scheduled 2 presentations and a roundtable to enlighten how Graph technology and Customer Data Platforms can help to support Master Data Management processes.\nMaster Data Management (MDM) is a discipline that was introduced over a decade ago as the foundation for building a sustainable data governance strategy for customer, product, asset, financial, location, and reference data in an ever-growing eco-system of business applications. Big data, predictive analytics, IoT, and machine learning algorithms have set the stage for a new way of collecting, analyzing and deriving past insights into prediction models. MDM delivers the globally unique, self-explanatory representation of an enterprise’s customers, products, and other foundational entities. With that, it has enabled the non-ambiguous interpretation of transactional data, events, and social observations – such as sales transactions, call center tickets, and twitter feeds – by blending such volatile data with highly reliable enriched and standardized references to drive appropriate decisions.\nThe first presentation is on the Reltio CLOUD THE SELF-LEARNING DATA™ PLATFORM\nThe Reltio Self-Learning Data Platform, developed natively in the cloud, organizes enterprise data for continuous self-learning. With Reltio, businesses can now manage data like leading cloud companies, leveraging continuous data organization and recommended actions to ultimately measure and improve their operations. Reltio organizes data from all sources and formats, creating a unified data set with unlimited personalized views for users across sales, marketing, and compliance. With machine learning, Reltio then recommends actions, and finally measures and correlates the impact on your business. This self-learning cycle empowers companies to put data at the heart of every decision, build analytics into operational business processes and continuously learn about customers, products and their relationships.\nThe second presentation is on the Customer Data Platform solution of NGDATA and the position of this solution in relation to MDM\nMarketing data no longer consists merely of broad statistics about your industry and consumer purchasing behaviors. The rise of Big Data has led to the need for sophisticated customer data analytics that look beyond broad industry statistics and even broad audience statistics, providing deep insights into individual consumer behavior, needs, and desires.\nNGDATA’s AI-powered CDP eliminates data silos and provides comprehensive customer data analytics through Customer DNA profiles. These profiles combine data from all your data sources, resulting in a single, comprehensive view of each and every customer.\n
URL:https://www.dama-belux.org/events/master-data-mana-nd-ai-technology/
ORGANIZER;CN=DAMA BeLux:MAILTO:events@dama-belux.org
CATEGORIES:Evening Session
LOCATION:Troonplein 1, 1000 Brussel
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